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Coke
A.I. Chatbot

Coke sales have been declining over the years, as user’s are seeking a healthier, less sugary alternative. Coke proposed to partner with one of our sister apps (Food24) to provide content/recipes. To gain some good ground with user’s and also educate user’s that they could enjoy one of their favourite soft drink as part of a balanced meal.

Utilising A.I technology we built, we wanted the user engagement to be seamless. Intercepting people where they would use the app the most and with which interaction methods they would use.

Coke A.I. Chatbot
Coke A.I. Chatbot
Coke A.I. Chatbot
Coke A.I. Chatbot
Coke A.I. Chatbot
Coke A.I. Chatbot
Coke A.I. Chatbot

We wanted to capture that iconic Coke experience with our app and how you find a recipe. Tying a unique experience, with the help of technology to find a meal. Whether you are in between meetings, driving in your car or simply looking for a recipe to prepare for a hot date.

We wanted to utilize elements of Coke that people are familiar with and serve them recipes aligned to their favourite Coke option.